David Thomas | CHINA EXPERT
Well known in the Asia Pacific region for his experience, credibility and passion for identifying, building and facilitating business and investment relationships in China.. Your company, whether big or small, MUST have a China strategy. Unlike Western democratic countries, China has a clear, succinct and well-documented strategy. It is a “planned economy”, so when it says it’s going to do something, it almost inevitably does. This gives you clear direction for the sectors, industries and opportunities to focus on. Therefore there are many short and medium term opportunities for small business owners, entrepreneurs and investors like you. However, getting your business involved with China is rarely a simple process. That’s where David Thomas comes in.
David Thomas, keynote speaker, thought leader and business futurist. David inspires, motivates and educates global business leaders, entrepreneurs and investors about the massive potential offered by the new China. He takes them on a journey to identify, build and facilitate long-term business and investment relationships. David's unique value is his ability to identify business trends, opportunities and challenges in China. He regularly travels around China, working with local partners and investors, as well as hosting Chinese delegations and missions of investors, SMEs and entrepreneurs around the world. Having worked on the ground for 30 years, he has practical examples, case studies and anecdotes that invigorate his presentations and consulting.
Moreover, having worked with SMEs from many industry sectors, David's experience and expertise is broad and deep. These industries include retail, professional services, financial services, manufacturing, food, tourism, education, publishing, real estate, design and technology.
This training session should not be missed. David has specifically designed this content for both our Sales & Property Management departments covering the following:
Session Content
Part 1 - The Demand from Asia (30 mins)
• Why do Asians invest in Australian Property? What's driving this and why is it likely to continue?
• Where are they looking to invest, and why?
• Who are investing? What are their characteristics?
• What are the different investor segments? Why are they different? How do you identify them?
Part 2 - How should we prepare for Asian investors? (30 mins)
• Prepare yourself
• Prepare your team
• Prepare your marketing
• Prepare your office
Part 3 - A lesson in cross-cultural differences (30 mins)
• Hierarchy
• Status
• Communication
• Time
• Relationship-Building
• Face
• Others
Part 4 - Some practical tricks and tools - next steps (30 mins)
• Chinese Names
• Business cards
• Wechat app
• Web sites
• Marketing collateral
• Common Chinese phrases
• Symbols
• Festivals
• Red packets
• Gifts
Part 5 - Practical etiquette tips for meals (light-hearted, over lunch)
• Table/seating arrangements
• Ordering
• Chopsticks
• Toasting
• Serving food
• Eating
• Common mistakes
• Closing
We live in the Asian Century. A massive wave of people, capital and resources is heading our way as cashed up Asian middle class consumers, tourists, students, migrants and entrepreneurs head to our shores and start participating in our economy. Whatever industry you are in, and whether you're an SME or working for a large institution, you can position yourself and your business to take advantage of the new opportunities arising from this fast growing wave. All you need are the knowledge, tools and skills to adapt to the changing environment.
There is a saying that in order to do business in the Asian Century you need to take 3 cups of tea with your prospective clients, partners and investors. With the first you're a "stranger", the second you're a "friend" and, if you ever get to the third cup, you'll become part of their inner circle. It's only after the third cup that you can talk business! This is only one of the many skills and tools you need to master to succeed with your Asian clients, partners and investors, and there are many more. Are you ready to learn the others?
Getting to the Grand Hyatt
Address: 123 Collins St, Melbourne VIC 3000
Train
Short walk from either Parliament or Flinders St Stations
Car Parking Options
Car park entrance is off Russell St
Valet Parking is available through the hotel's Bell Desk team at the rate of $55.00 per 24 hours.
The general car park located beneath the hotel is operated by Wilson Parking.
We invite you to visit the website to view Wilson Parking’s most current rates and discounts available when pre-booking: http://wilsonparking.com.au/go/wilson-car-parks/vic/grand-hyatt-hotel
